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Results: 1-10 of 202

The FTC answers your questions on endorsements and testimonials
  • Winston & Strawn LLP
  • USA
  • June 4 2015

The FTC has elaborated on its endorsement rules, clarifying that it is insufficient to simply link to disclosures about paid endorsements online


How brands can use Twitter’s new live streaming app Periscope
  • Winston & Strawn LLP
  • USA
  • May 29 2015

Brands can use Twitter's live-streaming app to hold special contests, have influencers perform demos, do live Q&As with customers, and tease or


Online Interest-Based Advertising Accountability Program releases new enforcement decisions
  • Winston & Strawn LLP
  • USA
  • May 20 2015

The Online Interest-Based Advertising Accountability Program administered by the Better Business Bureau recently announced four new decisions and


BBB updates its code of advertising
  • Winston & Strawn LLP
  • Canada, USA
  • March 3 2015

The Better Business Bureau recently updated its Code of Advertising. The Code provides comprehensive guidance for businesses on a wide range of


Native advertisements must comply with rules for Online Behavioral Advertising
  • Winston & Strawn LLP
  • USA
  • January 6 2015

The Online Interest-Based Advertising Accountability Program (Accountability Program) recently issued a compliance warning to companies promoting


Public service announcement on endorsements and testimonials
  • Winston & Strawn LLP
  • USA
  • December 10 2014

Brian Heidelberger recently published a video titled "Share This: Public Service Announcement on Endorsements and Testimonials." Click here to view


Leading alcohol producers launch digital and social media industry guidelines
  • Winston & Strawn LLP
  • USA
  • October 3 2014

Major producers in the beer, wine, and spirits industries recently introduced global guidelines for advertising and marketing online. The guidelines


In a selfie situation, who owns the shot?
  • Winston & Strawn LLP
  • USA
  • September 24 2014

Three highly publicized selfies recently raised legal questions about copyright ownership and control. Each case holds lessons for photographers


Better Business Bureau reminds industry that OBA notice and opt-out apply to more than just cookies
  • Winston & Strawn LLP
  • USA
  • September 9 2014

In a recent Compliance Warning issued by the Better Business Bureau, the BBB warned companies that Self-Regulatory Principles for Online Behavioral


Facebook revises platform policies to prohibit “like-gating” apps
  • Winston & Strawn LLP
  • USA
  • August 14 2014

Facebook's Platform Policies currently permit advertisers to incentivize a Facebook user to take certain actions, including liking the advertiser's