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Results: 1-10 of 395

Cargill to settle claims that “natural” ads for Truvia sweetener are misleading
  • Shook Hardy & Bacon LLP
  • USA
  • September 27 2013

While continuing to deny that its labeling and marketing for Truvia sweetener products misled consumers, Cargill has apparently agreed to settle


NAD clears promotions for Michelob ULTRA Light Cider
  • Shook Hardy & Bacon LLP
  • USA
  • February 8 2013

According to a news source, the Council of Better Business Bureau's National Advertising Division (NAD) has determined that Anheuser-Busch promotions


Markey requests FTC investigation of energy-drink claims
  • Shook Hardy & Bacon LLP
  • USA
  • December 7 2012

U.S. Rep. Edward Markey (D-Mass.) has written a November 30, 2012, letter to Federal Trade Commission (FTC) Chair Jon Leibowitz asking the agency to investigate advertising claims made by energy-drink manufacturers


Olive oil trade group challenges Capatriti brand as inauthentic
  • Shook Hardy & Bacon LLP
  • USA
  • February 8 2013

The North American Olive Oil Association has brought an unfair competition and false advertising action against The Gourmet Factory claiming that it


Anheuser-Busch targeted in copyright infringement suit
  • Shook Hardy & Bacon LLP
  • USA
  • November 8 2013

Wooden Nickel Music, which owns the copyright to the musical composition "Lady" and the sound recording embodying that composition by the group Styx


Rudd Center issues 2013 report on food advertising to children and teens
  • Shook Hardy & Bacon LLP
  • USA
  • November 8 2013

The Yale University Rudd Center for Food Policy & Obesity has released an updated report on food advertising to children and teens that criticizes


Food fight for Nickelodeon
  • Shook Hardy & Bacon LLP
  • USA
  • December 7 2012

In the ongoing battle over whether the government should regulate food ads targeting children, the Food Marketing Workgroup (FMW), a coalition of more than 80 health groups and nutritionists, is putting pressure on Nickelodeon and its parent company, Viacom, to adopt nutrition guidelines for foods marketed to children, particularly foods that license Nickelodeon characters such as SpongeBob SquarePants and Dora the Explorer


Study finds candy-themed “advergames” lead to higher calorie consumption in kids
  • Shook Hardy & Bacon LLP
  • Netherlands
  • May 23 2014

Researchers in the Netherlands have reportedly identified a link between computer games with food advertisements and higher calorie consumption in


General Mills settles Yo-Plus digestive health claims suits
  • Shook Hardy & Bacon LLP
  • USA
  • February 8 2013

General Mills has agreed to establish an $8.5-million fund to settle claims that it falsely advertised its Yo-Plus yogurt as a product that helped


Ad watchdog upholds complaint against Naked Juice antioxidant claims
  • Shook Hardy & Bacon LLP
  • United Kingdom, USA
  • January 10 2014

The U.K. Advertising Standards Authority (ASA) has upheld a complaint alleging that PepsiCo International Ltd. ta Naked Juice made antioxidant