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It is not necessary within the meaning of Article L. 713-6 of the French Intellectual Property Code (“CPI”) to mention the brand of the reference product in comparative advertising for a generic medicine, as the healthcare professionals to which the advertising is directed have other means (namely, the INN - international non-proprietary name) by which to identify the corresponding reference product
This decision of the General Director of ANSM, sets the timetable for 2013 concerning the filings of applications for authorisations to advertise to health professionals and to the public
