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Wrigley settles misleading ad suit for $6m

  • Manatt Phelps & Phillips LLP
  • -
  • USA
  • -
  • June 18 2010

For $6 million, the Wrigley gum company has settled a class action lawsuit alleging that it misled consumers by claiming that its Eclipse brand gum and mints were scientifically proven to kill germs that cause bad breath

FTC seeks comment on mandating ad info

  • Manatt Phelps & Phillips LLP
  • -
  • USA
  • -
  • June 18 2010

The Federal Trade Commission is seeking comment on a proposal to compel information from major food and beverage manufacturers, distributors, and marketers for data about the companies' spending and marketing activities targeting children and adolescents

Pepsi’s blog yanked after backlash

  • Manatt Phelps & Phillips LLP
  • -
  • USA
  • -
  • July 26 2010

After a backlash from members of the scientific community, a science blog aggregator site pulled a Pepsi-sponsored food nutrition blog

FDA proposes regulations for broadcasting prescription drug ads

  • Manatt Phelps & Phillips LLP
  • -
  • USA
  • -
  • May 3 2010

The Food and Drug Administration recently published proposed regulations for broadcasting direct-to-consumer prescription drug ads, with a comment period open until June 28

FTC v. Kellogg, Part II

  • Manatt Phelps & Phillips LLP
  • -
  • USA
  • -
  • June 22 2010

For the second time in the last 12 months, the Kellogg Company has agreed to advertising restrictions imposed by the Federal Trade Commission related to health benefit claims made about its food products

CARU finds Pop-Tarts are marketed to kids with misleading claims

  • Manatt Phelps & Phillips LLP
  • -
  • USA
  • -
  • June 18 2010

In a recent decision, the Children's Advertising Review Unit recommended that Kellogg discontinue certain claims made on its Pop-Tarts packaging, which suggested that the toaster pastries are made with a significant amount of real fruit although the products contain less than 6 percent fruit

WHO recommends ban on marketing certain foods to kids

  • Manatt Phelps & Phillips LLP
  • -
  • Global
  • -
  • June 7 2010

Concerned about increasing obesity rates among children, the World Health Organization outlined new recommendations for the marketing of certain foods, including a ban on marketing sugar-sweetened beverages and high-sodium foods at playgrounds and schools

Diet supplement manufacturer settles false claims suit for $2.5 million

  • Manatt Phelps & Phillips LLP
  • -
  • USA
  • -
  • June 22 2010

The maker of the dietary supplement Mega-T has agreed to pay a $2.5 million settlement in a class action suit that accused the company of making false weight loss claims regarding its product line