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Results: 1-10 of 67

Google AdWords and the UK Interflora case

  • Piper Alderman
  • -
  • Australia
  • -
  • September 19 2013

For some businesses, Google AdWords offers an easy means of increasing brand recognition and profile amidst almost endless search engine results

Differing approaches by English and Australian courts to defamation on social media

  • Piper Alderman
  • -
  • Australia, United Kingdom
  • -
  • June 26 2014

In a judgment handed down on 29 November 2013 in Mickle v Farley, Judge Elkaim of the District Court of NSW found that a former Orange High School

Liability of businesses for user posted content on social media platforms

  • Piper Alderman
  • -
  • Australia
  • -
  • December 10 2012

The Advertising Standards Bureau (ASB) has recently determined that material appearing on a business’ Facebook page is a form of marketing and advertising

Larrikin Music Publishing Pty Ltd v EMI Songs Australia Pty Limited: kookaburra gets the last laugh

  • Piper Alderman
  • -
  • Australia
  • -
  • March 26 2010

The decision concerned allegations including breach of copyright in respect of the pop song "Down Under", recorded in 1979 and again in 1981 by Men at Work

The leagues strike back

  • Piper Alderman
  • -
  • Australia
  • -
  • June 7 2012

The Full Federal Court has unanimously overturned an earlier trial judge’s decision in favour of Optus (as reported in E-Bulletin - March 2012

A brave new world of online marketing

  • Piper Alderman
  • -
  • Australia
  • -
  • September 4 2013

Social media, search engines and other online tools can provide organisations with a quick and easy means to increase brand recognition, but the

The leagues strike back: court overturns earlier decision

  • Piper Alderman
  • -
  • Australia
  • -
  • September 11 2012

The Full Federal Court has unanimously overturned an earlier trial judge's decision in favour of Optus

Nextra succeeds in taking down rival’s misleading blog post

  • Piper Alderman
  • -
  • Australia
  • -
  • May 16 2014

The decision in Nextra Australia Pty Limited v Fletcher involved an allegation of misleading or deceptive conduct under the Australian Consumer Law

More changes for Google trade marks policy in Australia

  • Piper Alderman
  • -
  • Australia
  • -
  • August 25 2014

From 28 July 2014, Google will permit Australian advertisers to use a trade mark in the text of an advertisement, provided they meet certain

Product labelling and the ACCC - place of origin and credence claims

  • Piper Alderman
  • -
  • Australia
  • -
  • September 1 2014

One of the current priorities of the ACCC is the issue of product labelling, credence claims and representations made in relation to place of origin