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Bloggers beware
- Reed Smith LLP
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- USA
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- June 11 2009
As we’ve discussed previously on Adlaw by Request, the Federal Trade Commission ("FTC") is in the process of revising its Endorsement and Testimonial Policies and Guidelines the first set of revisions since 1980
FTC releases updated guidance on endorsements and testimonials
- Reed Smith LLP
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- USA
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- October 6 2009
An important and relevant topic that has been addressed through several articles on Adlaw by Request in the past is the FTC’s position and guidance on endorsements and testimonials in advertising
Christoff v. Nestlé USA, Inc. - a lesson in California's single-publication rule
- Reed Smith LLP
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- USA
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- August 31 2009
Is there an advertiser in California (or perhaps anywhere) who has an idea of what California’s single-publication rule even provides?
New bill concerns media vendors
- Reed Smith LLP
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- USA
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- October 16 2009
We’ve written in the past on Adlaw by Request about pending legislation that’s winding its way through Congress to establish a new agency, the Consumer Finance Protection Agency (the "CFPA"
The study that never was - a lesson in comparative advertising
- Reed Smith LLP
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- USA
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- January 21 2010
On Jan. 19, 2010, Weight Watchers International Inc. of New York sued its rival, Jenny Craig, Inc., in the U.S. District Court for the Southern District of New York
FDA seeks to understand social media
- Reed Smith LLP
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- USA
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- November 25 2009
Earlier this month, the Food and Drug Administration (FDA) held public hearings to better understand the role of, and the risks associated with, the promotion and marketing of FDA-regulated products using the Internet and social media
There is an 'I' in behavioral advertising
- Reed Smith LLP
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- USA
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- February 11 2010
Coming soon to many websites near you (possibly), you may find a slew of little blue "I" icons populating the Internet
Will Nielsen fall prey to its own ratings?
- Reed Smith LLP
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- Global
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- August 25 2009
For decades, advertisers, agencies and the media have hung onto every Neilsen rating to tell them who was watching television, what they were watching, and for how long
The show must go on - but first get consent
- Reed Smith LLP
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- USA
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- April 13 2010
Last week, the U.S. District Court for the Northern District of Illinois’ Eastern Division found that a 20th Century Fox SMS campaign violated the Telephone Consumer Protection Act (the “TCPA”
The online behavioral advertising debate heats up in D.C.
- Reed Smith LLP
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- USA
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- November 18 2010
A draft Commerce Department report being reviewed by the White House that recommends the creation of a privacy policy office and passage of legislation that establishes "a baseline privacy framework" was leaked yesterday and is proliferating as we speak (or write
Current Search
- Workarea - Media & Entertainment
- Author - Adam Snukal