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UK advertising watchdog upholds complaints against social-media alcohol ads, organic milk claims

Shook Hardy & Bacon LLP
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United Kingdom
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May 3 2013

The U.K. Advertising Standards Authority (ASA) recently upheld three out of four complaints brought by the Youth Alcohol Advertising Council (YAAC

UK agency rules almond milk claims not misleading

Shook Hardy & Bacon LLP
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United Kingdom
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September 28 2012

The U.K. Advertising Standards Authority (ASA) has ruled that print and Web advertisements for Alpro (UK) Ltd.’s almond milk are not misleading

UK agency upholds complaint targeting Weetabix app

Shook Hardy & Bacon LLP
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United Kingdom
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February 15 2013

The U.K. Advertising Standards Authority (ASA) has upheld a complaint lodged by the Family and Parenting Institute (FPI) against Weetabix Ltd.'s

UK advertising watchdog censures Kellogg’s for sugar claims

Shook Hardy & Bacon LLP
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United Kingdom
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March 9 2012

The U.K.’s Advertising Standards Authority (ASA) has censured Kellogg Marketing and Sales Co. (UK), Ltd. for falsely claiming on its Website, in relation to promotions for children’s breakfast cereals, that “A panel of world health experts recently reviewed all the scientific evidence and concluded that a high sugar intake is not related to obesity, or the development of diseases such as heart disease, diabetes, high blood pressure or cancer.”

British ad authority rejects challenges to Nutella TV promotions

Shook Hardy & Bacon LLP
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United Kingdom
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July 1 2011

Concluding that advertisements for Nutella hazelnut spread were “unlikely to encourage poor nutritional habits or an unhealthy lifestyle in children,” the British Advertising Standards Authority (ASA) has reportedly rejected 31 complaints challenging the promotional messages as misleading

Series of celebrity tweets ending with tweet about candy not in violation of UK ad code

Shook Hardy & Bacon LLP
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United Kingdom
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March 9 2012

The U.K.’s Advertising Standards Authority (ASA) has determined that a series of tweets from Rio Ferdinand and Katie Price that culminated in messages specifically referencing and showing a photo of these personalities with Snickers bars did not violate the U.K. Code of Non-broadcast Advertising, Sales Promotion and Direct Marketing (Code

UK group files complaints about online ads targeting kids

Shook Hardy & Bacon LLP
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United Kingdom
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February 10 2012

A U.K.-based public interest charity has filed 54 separate complaints with the Advertising Standards Authority (ASA) contending that the subject companies, including Cadbury and Pringle’s, are promoting food products high in sugars, fat or salt to children online

ASA faults beverage marketing claims

Shook Hardy & Bacon LLP
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United Kingdom
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November 30 2012

The U.K. Advertising Standards Authority (ASA) has upheld three challenges to marketing claims made by Santa Monica, California-based Neurobrands LLC about its line of “Neuro” beverages

UK agency rules cereal ad does not promote “excessive consumption”

Shook Hardy & Bacon LLP
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United Kingdom
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February 1 2013

The U.K. Advertising Standards Authority (ASA) has declined to uphold five complaints alleging that a TV commercial for Weetabix Ltd.'s Weetos

UK agency dismisses Nesquick ad complaints

Shook Hardy & Bacon LLP
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United Kingdom
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March 29 2013

The U.K. Advertising Standards Authority (ASA) has declined to uphold five complaints claiming that Nestlé UK Ltd.'s TV advertisements for