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Results: 11-20 of 85

A mixed bouquet for Marks & Spencer in Europe as the Advocate General gives his opinion on keyword advertising in Interflora

  • Herbert Smith Freehills LLP
  • -
  • European Union
  • -
  • March 24 2011

In Interflora v Marks & Spencer, the Advocate General today agreed that advertisers should be able to "bid" on competitors' famous trade marks in search engine keyword advertising in order to present themselves as a commercial alternative, without being found unlawfully to have taken unfair advantage of the reputation of those competitors

Court of Justice of the European Union provides ruling on keyword jurisdiction

  • McDermott Will & Emery
  • -
  • European Union
  • -
  • April 30 2012

The Court of Justice of the European Union (CJEU), in Wintersteiger AG v Products 4U Sondermaschinenbau GmbH C-52310, has ruled that under Article 5(3) of the Brussels Regulation, an advertiser that uses a keyword that infringes a national trade mark on a country-specific top-level domain (TLD) of a Member State other than the Member State where the national trade mark is registered, can be sued in its Member State of establishment

Registration of .fr open to EU December 6

  • Fish & Richardson PC
  • -
  • European Union, Gibraltar, Iceland, Liechtenstein, Norway, Switzerland
  • -
  • December 5 2011

Starting December 6, 2011, registration of .fr will be open to individuals and companies in the European Union, Gibraltar, Iceland, Liechtenstein, Norway, and Switzerland

Pinterest? Pyntrest? Pinterest not the owner of its name in the EU

  • King & Wood Mallesons
  • -
  • European Union
  • -
  • January 9 2014

If a recent EU trade mark ruling is upheld, crafty DIY-ers, Martha Stewart wannabes and eager wedding planners could find themselves "pinning" images

Trade marks vs Adwords - the final decision (or is it?)

  • ENSafrica
  • -
  • European Union, South Africa
  • -
  • July 17 2013

The issue of Adwords has become increasingly important in trade mark law. When you buy a word from Google as an Adword, this has the effect that

ECJ’s AdWords decision upholds Google’s integrity but does it raise questions over its business model? Users of Google’s service will have to tread carefully

  • Mills & Reeve LLP
  • -
  • European Union
  • -
  • August 12 2010

Trade mark owners are increasingly facing the unauthorised registration and use of their trade marks as keywords on internet search engines, the effect of which is that searches against their trade marks bring up their competitors' websites as sponsored advertisements

L'Oreal v eBay: online marketplaces and trade mark infringement by their users

  • CMS Cameron McKenna
  • -
  • European Union, United Kingdom
  • -
  • July 15 2011

Online marketplaces, such as eBay, enable users to advertise for sale a vast range of products

Using trade marks as keywords

  • Penningtons Manches LLP
  • -
  • European Union
  • -
  • October 6 2010

Following recent judgments from the European Court of Justice (ECJ), the law relating to the use of trade marks as keywords has been clarified

ECJ provides further guidance on the use of internet key words

  • Mills & Reeve LLP
  • -
  • European Union
  • -
  • August 12 2010

Following on the Louis Vuitton case, in Portakabin Ltd and another v Primakabin BV, (Case C-55808), the ECJ has provided further useful guidance relating to the use of competitor's keywords, in a judgment which further emphasises the need for internet advertisers who use competitors' trade marks as keywords, to make it clear that the advertised goods or services are not associated with the competitor

Google AdWords decision in Europe: trademark owners may prevent competitors from using trademarks as keywords

  • Mintz Levin Cohn Ferris Glovsky and Popeo PC
  • -
  • European Union
  • -
  • September 27 2011

Remember last year when the European Union’s Court of Justice ruled that Google did not violate European Union law by selling trademarks as keywords and thereby permitting advertisers to purchase and use keywords corresponding to their competitor’s trademarks in Google ads?