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General counsel update: 31 May 2012

Herbert Smith Freehills LLP
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Argentina, China, European Union, Hong Kong, Singapore, Spain, United Kingdom
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May 31 2012

This is the twenty-ninth in our series of General Counsel Updates which aim to summarise major developments in key areas

ECJ: use of well-known trademarks as AdWords

De Brauw Blackstone Westbroek
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European Union, United Kingdom
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September 27 2011

Last Thursday, the European Court of Justice handed down its long-awaited decision in Interflora v Marks & Spencer

Marks & Spencer v Interflora 2012 EWCA Civ 1501

Olswang LLP
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European Union, United Kingdom
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November 23 2012

On 20 November 2012, the Court of Appeal ("COA") handed down its judgment concerning the admissibility of witness evidence obtained through witness gathering surveys

Update on use of competitor’s brand as Google AdWords

Eversheds LLP
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European Union, United Kingdom
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September 30 2011

Most readers will be familiar with AdWords Google’s advertising service which allows businesses to select keywords which, if searched against by Internet users, will bring up the business’s advertising link as a sponsored search result

Technology annual review of 2011

CMS Cameron McKenna
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European Union, United Kingdom
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February 29 2012

The year began as it meant to go on - with a high profile patent dispute in the mobile phone sector decided in the Court of Appeal

The CJEU’s decision in Interflora v Marks & Spencer

Edwards Wildman Palmer LLP
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European Union, United Kingdom
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September 30 2011

Google's policy of offering trade marks to the highest bidders within its AdWords program has proved controversial and led to significant litigation in US, the EU and elsewhere

ECJ refers back key issues in Interflora v Marks & Spencer to English High Court

McCann FitzGerald
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European Union, United Kingdom
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November 24 2011

The European Court of Justice issued judgment in the long running Interflora v M&S AdWord case on 22 September last largely leaving it up to the referring UK High Court to determine whether M&S's use of Interflora's trade mark in the context of online advertising

Brand wars in cyberspace

Fasken Martineau DuMoulin LLP
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European Union, United Kingdom
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June 28 2012

Many companies are aware of value of their brands, which is often shown on their balance sheet and thus the importance of maintaining the distinctiveness of their brands for long term success