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Google “victorious” in sponsored links dispute with ACCC-appeal on foot

Davies Collison Cave
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Australia
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December 13 2011

In a highly anticipated decision handed down on 22 September 2011, Justice Nicholas of the Federal Court dismissed an action against Google, Inc finding that it had not engaged in misleading and deceptive conduct by failing to adequately distinguish between “organic” search results and paid advertisements (commonly known as Sponsored Links) nor by failing to identify that Sponsored Links were in fact paid advertisements

Google “victorious” in sponsored links dispute with ACCC; appeal on foot

Davies Collison Cave
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Australia
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October 28 2011

In a highly anticipated decision handed down on 22 September 2011, Justice Nicholas of the Federal Court ruled that Google, Inc had not engaged in misleading and deceptive conduct by failing to adequately distinguish between “organic” search results and paid advertisements (commonly known as Sponsored Links) nor by failing to identify that Sponsored Links were in fact paid advertisements

Google seeking High Court appeal against liability for misleading and deceptive AdWords links

Davies Collison Cave
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Australia
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May 25 2012

Search giant Google has sought special leave to appeal a decision of the Full Federal Court which held it liable for misleading and deceptive “AdWords” sponsored links appearing in its search results

Google granted leave to appeal to the High Court in AdWords case

Davies Collison Cave
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Australia
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July 5 2012

Search engine giant Google has been granted special leave to appeal a decision of the Full Federal Court which held it liable for misleading and deceptive "AdWords" sponsored links appearing in its search results

Recent Google AdWords cases in Australia: from Googles to spectacles

Davies Collison Cave
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Australia
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September 24 2012

Optimising visibility on search engines’ result pages has become a core component of any online marketing strategy

Google found liable for misleading and deceptive representations in Adwords sponsored links

Davies Collison Cave
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Australia
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May 4 2012

The Full Federal Court has unanimously held that search giant Google engaged in ‘misleading and deceptive conduct’ in contravention of Australian consumer protection laws by publishing advertisements headlined with the name or trade mark of an advertiser's competitor, in circumstances where users clicking on the advertisement were taken to the advertiser’s website which contained no information about the competitor

Significant policy change to Google's trademark AdWords in Australia

Davies Collison Cave
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Australia
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April 22 2013

From 23 April 2013, Google's Trademark AdWords policy will be updated so that Google will no longer restrict advertisers purchasing and using trade

Google not responsible for misleading and deceptive adword advertisements: High Court

Davies Collison Cave
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Australia
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February 6 2013

On 6 February 2013, in a much anticipated judgment, the High Court of Australia unanimously allowed Google's appeal from a decision of the Full Court

Lessons learned on website redirection and trade mark infringement

Davies Collison Cave
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Australia
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February 11 2013

In this ever evolving and highly competitive online environment, businesses are pulling out all the stops to get you to their websites. For example