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Results: 1-10 of 58

Google AdWords and the UK Interflora case

  • Piper Alderman
  • -
  • Australia
  • -
  • September 19 2013

For some businesses, Google AdWords offers an easy means of increasing brand recognition and profile amidst almost endless search engine results

Penalty judgement entered after ACCC takes action on fake testimonials

  • Piper Alderman
  • -
  • Australia
  • -
  • February 14 2014

On 17 January 2014, the Federal Court handed down judgment against P & N Pty Ltd, P& N NSW Pty Ltd (trading as Euro Solar) and Worldwide Energy and

Liability of businesses for user posted content on social media platforms

  • Piper Alderman
  • -
  • Australia
  • -
  • December 10 2012

The Advertising Standards Bureau (ASB) has recently determined that material appearing on a business’ Facebook page is a form of marketing and advertising

Con or 'mere conduit'? Lessons from ACCC v Google Inc

  • Piper Alderman
  • -
  • Australia
  • -
  • July 24 2012

The Australian Competition and Consumer Commission has succeeded on appeal in the Full Federal Court in its submission that Google Inc had engaged in misleading and deceptive conduct in the publication of sponsored links on the Google search website

Digital watch? Time’s up on misleading behaviour online

  • Piper Alderman
  • -
  • Australia
  • -
  • April 19 2013

So you know that lots of people are online, tweeting, blogging and vlogging hoping to go viral. You've been told that your business should launch a

Larrikin Music Publishing Pty Ltd v EMI Songs Australia Pty Limited: kookaburra gets the last laugh

  • Piper Alderman
  • -
  • Australia
  • -
  • March 26 2010

The decision concerned allegations including breach of copyright in respect of the pop song "Down Under", recorded in 1979 and again in 1981 by Men at Work

YouTube not responsible for user posted content

  • Piper Alderman
  • -
  • Australia
  • -
  • December 6 2013

In April 2013, YouTube had another victory in the US courts against media giant, Viacom, for copyright infringement. Six years after its initial

Specsavers loses eye case Luxottica glasses raised once again

  • Piper Alderman
  • -
  • Australia
  • -
  • July 31 2013

Upon setting up in Australia about 5 years ago, Specsavers has fought hard to achieve a share of a retail optometry market reportedly worth over $1b a

Waging a war on two fronts proves fatal to claim

  • Piper Alderman
  • -
  • Australia, Germany
  • -
  • July 6 2010

The facts of a recent case are redolent of a university choice of law examination question

Legal traps when buying or selling a business with followers, likers or subscribers

  • Piper Alderman
  • -
  • Australia
  • -
  • April 4 2014

We all know that social media provides businesses with an effective way to interact with existing and potential customers and promote their goods or