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Results: 1-4 of 4

What matters: A review of 2011 and 2012

  • Kramer Levin Naftalis & Frankel LLP
  • -
  • USA
  • -
  • April 1 2013

As you know, the last two years have seen a somewhat improved, but by no means robust, business climate. At the same time, structural shifts in the

Intellectual property innovations class: the FTC's revised green guides for environmental marketing: drastic changes or rational revisions?

  • Kilpatrick Townsend & Stockton LLP
  • -
  • USA
  • -
  • April 7 2011

Industry waited with high expectations for the FTC to issue its long awaited revisions to the Guides for the Use of Environmental Marketing Claims, also known as the Green Guides

Advertisers beware: it’s not easy being ‘green’ when regulators are watching

  • Pillsbury Winthrop Shaw Pittman LLP
  • -
  • USA
  • -
  • July 1 2010

A store in San Francisco recently received a makeover: a new coat of ecrucolored paint, a large green-colored logo and the addition of the term GREEN to its previous store name

It ain't easy being green

  • Finnegan, Henderson, Farabow, Garrett & Dunner LLP
  • -
  • USA
  • -
  • September 19 2008

Your company plans to introduce an exciting new product and market it as the environmentally friendly alternative to the current market leader