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Results: 1-8 of 8

NAD determines weight-loss testimonials on advertiser's Pinterest pinboards need proper disclosures

  • Winston & Strawn LLP
  • -
  • USA
  • -
  • July 20 2012

The National Advertising Division of the Council of Better Business Bureaus (NAD) recently reviewed certain consumer testimonials posted to Nutrisystem, Inc.’s “pinboard” on the social photo sharing site Pinterest and determined that the testimonials required clear and conspicuous disclosures pursuant to FTC’s Guidelines Concerning the Use of Endorsements and Testimonials in Advertising

NAD determines Priceline did not falsely disparage Travelocity in "light-hearted spoof"

  • Winston & Strawn LLP
  • -
  • USA
  • -
  • April 11 2012

The NAD determined that William Shatner's recurring Priceline Negotiator character did not falsely disparage Travelocity by stating: "So, you've been double crossed by other travel sites and now you want to try the real deal?"

NAD reviews “like-gated” Facebook promotional deal, determines “likes” convey “social endorsement”

  • Winston & Strawn LLP
  • -
  • USA
  • -
  • November 22 2011

After reviewing a promotion offered by Coastal Contacts, Inc. on its Facebook page, the National Advertising Division (NAD) concluded that Facebook “likes” convey a message of general “social endorsement” and should not be obtained by misleading the consumer

Formal enforcement of the Self-Regulatory Principles for Online Behavioral Advertising begins

  • Winston & Strawn LLP
  • -
  • USA
  • -
  • November 11 2011

The Online Interest-Based Advertising Accountability Program recently released six decisions signaling the beginning of the Accountability Program's formal enforcement of the Self-Regulatory Principles for Online Behavioral Advertising

Sunrise period for brand owners to block their brands from .XXX is now open

  • Winston & Strawn LLP
  • -
  • USA
  • -
  • September 26 2011

As we previously reported, ICANN approved the .XXX extension for use by the adult entertainment industry

Defunct internet marketer to pay $2.4 million in class action settlement

  • Winston & Strawn LLP
  • -
  • USA
  • -
  • August 31 2011

NebuAd, Inc., an online advertising company that recently went out of business, has agreed to settle class action claims stemming from alleged violations of federal and state privacy laws

FTC brings first COPPA case against mobile apps

  • Winston & Strawn LLP
  • -
  • USA
  • -
  • August 15 2011

In the FTC's first case involving mobile applications, the Commission charged a developer of apps as well as the company's president and owner with violations of the Children's Online Privacy Protection Act ("COPPA"

FTC to review its guidance and regulations of online, “new media” advertising

  • Winston & Strawn LLP
  • -
  • USA
  • -
  • August 12 2011

Without a doubt, today’s world of communications is changing daily