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Common sense rules in LA Lakers text message suit

Most marketers know they are legally required to get permission before sending text messages to consumers. Despite this, the number of lawsuits

The Washington Attorney General recently announced a court-ordered agreement with T-Mobile over the company's new advertising campaign. T-Mobile has

As we've posted before, if a company provides incentives to a consumer in order to encourage the consumer to promote the company's products, the

The NAD recommended that Toys "R" Us modify or discontinue its price-matching claim: "Price Match Guarantee Spot a lower advertised price

As announced yesterday, President Obama plans to name Edith Ramirez, a Democrat and current Federal Trade Commission ("FTC") Commissioner, to serve

In a decision issued last week, the NAD held that even trademarked phrases are subject to advertising laws. A company that makes dishwasher products

On December 10, the Federal Trade Commission ("FTC") issued the staff report, "Mobile Apps for Kids: Disclosures Still Not Making the Grade."

We’ve posted several entries about lawsuits involving continuous sales and promotional pricing

In March, we posted that Pinterest had made changes to its Terms of Service

Last month, the FTC issued a revised version of their Green Guides and a warning that they would closely scrutinize environmental claims