On May 30 2016, the Supreme People’s Court has issued the twelfth instalment of Guiding Cases in 2016, among which the case Chengdu Tongdefu Hechuan Peach Co. Ltd. v. Chongqing Hechuan Tongdefu Peach Co. Ltd. & Yu Xiaohua concerns the boundary of trademark infringement and unfair competition. During the trial, the court ruled that, in case of persons or entities without historical origins with a “Time-Honored Brand” promoting their brands in name of the “Time-Honored Brand”, it shall be deemed to be false propaganda and constitute unfair competition.