AS CHINA SPEEDS TOWARDS BECOMING an innovation-based economy, foreign businesses have no choice but to engage with the Chinese intellectual property (IP) system. However, uncertainties in the effi cacy of that system mean that due diligence is more vital than ever for rights holders.
The IP landscape in Asia, particularly China, is changing. On one side of the equation, foreign businesses are moving to invest in real research and development in China, and are consequently moving from fi ling in Asia only when there is a key strategic need to adopting a ‘must fi le in Asia’ strategy for all major developments. On the other side of the equation is China’s unprecedented commitment to becoming an innovation-based economy by 2020, as a consequence of which domestic research and development, and patent fi lings, are set to grow significantly.
Foreign businesses have long been suspicious of the IP enforcement mechanisms in China and these changes will cause them to be thrust further into the spotlight. Focusing on patents, this article looks at the current enforcement landscape, the impact of Patent Law of the People’s Republic of China (the new patent law), how companies can prepare themselves to operate in the legal environment and what perils lie ahead for those not adequately prepared.
CHINA’S INTENTIONS
In 2006 the National People’s Congress, China’s top legislature, set ambitious objectives for developing China from a manufacturing economy by endorsing the 11th Five-Year Plan and the State Council’s Medium to Long-Term Plan for Science and Technology Development (State Council’s Plan). No one should doubt the intent or the ability to achieve this. Accompanying these plans is the State Council National IP Strategy, published in 2008, and a raft of opinions and directives issued by the relevant ministries and provincial governments. The evidence is all there to show that change is underway.
China, as a country of origin, is already the sixth largest fi ler of Patent Cooperation Treaty (PCT) applications globally. The number of applications originating in the country has nearly quadrupled since 2004. At this rate, China will overtake France and Korea by 2012 to become the fourth largest fi ling country, behind only the traditional powerhouses of the US, Japan and Germany. 2009 was the first year in which a Chinese company (the telecoms giant Huawei) was the single largest filer of PCT applications worldwide.
Major research from the European Commission predicts that by 2025 the US and Europe will have lost their scientifi c and technological supremacy to Asia, particularly China. China and India are expected to double their current share of the world’s research and development in the next 15 years, growing to account for more than 20% of the global total. Looking within China, the picture of change continues. 2009 was the fi rst year in which Chinese companies overtook foreign companies as grantees of Chinese invention patents, a switch that will surely never be reversed. In 2007 it was estimated that just 1% of Chinese companies made any kind of patent application, whether for an invention patent, design patent or utility model patent. China has already taken steps to support domestic fi lers and, as recently as October 2009, the Ministry of Finance established a special fund to subsidise Chinese companies making foreign patent applications through the PCT system. The ministry will off er up to RMB100,000 (approximately $14,600) for applications made by small and medium-sized domestic enterprises, and public and scientifi c research institutions. With such support and encouragement coming from the state, the fi gure of 1% referred to above is destined to increase rapidly.
FOREIGN UNCERTAINTY
The State Council’s National IP Strategy and the Supreme People’s Court Opinion on its implementation raise several important questions for foreign rights owners. There is, for example, much talk of supporting the development of innovation among domestic enterprises. Will these domestic enterprises include foreign-invested enterprises, and research and development centres with foreign interests located in China, or will they be limited to purely local Chinese companies? Another concern is the emphasis in the State Council Plan on eight core technology areas. Given the Supreme People’s Court Opinion as well, will this mean that foreign companies competing in these areas will receive unfavourable treatment? These questions and others are yet to be answered, but they emphasise the importance to foreign companies of due diligence and preparedness when bringing IP to China.
Against this domestic picture, there also remain grave uncertainties in foreign companies about the value and enforceability of IP in China. In a 2009 survey of European businesses, 86% considered IP enforcement mechanisms to be inadequate or very inadequate, despite commitments in recent years made by the Chinese state to protecting IP. As the West slowly climbs out of the global fi nancial crisis, China is rebounding rapidly and getting back on track to exceed its ambitious gross domestic product growth objective of 8% in 2009. On the back of that, foreign direct investment is returning with renewed energy. After ten months of decline, August and September 2009 saw consecutive monthly increases in China’s foreign investment on a year-on-year basis. China remains a key destination for foreign money as businesses look to China for growth, both as an research and development resource and simply as a market.
Increasingly, this leaves foreign businesses with little or no option: engage with the Chinese IP system or be left behind. But engagement does not mean jumping in blindly. With uncertainties in the IP regime remaining, due diligence remains crucial. Putting both sides of this picture together, it is clear that China will inevitably become a key battleground for IP in the next decade. As the number and complexity of IP disputes look set to rise inexorably, two big questions arise. First, are the enforcement systems in China, and specifi cally the civil courts, up to it? Second, what can IP owners do to prepare for the fi ght? This article considers these questions in more detail by looking at the product patent landscape in China. As indicated above, businesses are already moving from a strategic-only patent fi ling strategy for China, where fi lings were traditionally made to protect manufacturing operations, to a must-fi le strategy, of the kind adopted for other mature markets. For this reason, it is likely that patents will be the hot topic in the developing debate.
CURRENT ENFORCEMENT
The number of IP disputes in China is already growing at a consistently rapid pace, up from 17,800 civil IP trials in 2007 to 24,400 in 2008, and that growth is set to continue. Currently, most disputes are purely domestic, with cases involving foreign companies making up less than 4% of the total. That percentage is slowly rising and, as the importance of China to foreign investors increases, it is likely that even more foreign rights holders will choose or need to become more engaged with civil IP proceedings. This, in turn, is likely to increase international scrutiny of the system.
Perceptions of the Chinese civil litigation system are often negative, with many businesses believing that there is simply no certainty of outcome in civil proceedings. However, research undertaken by Rouse’s China IP Litigation Analysis Service, CIELA (available at www.ciela.cn), provides a clear insight into how the system operates, and takes much of the guesswork out of IP litigation and litigation strategies. Before considering how foreign rights holders can best prepare themselves for battle, it is worth looking at some hard data.
China’s commitment to IP is huge. There are now specialist IP chambers in cities all over the country. CIELA has analysed all published decisions since 1 January 2006 from the 77 most signifi cant IP chambers in the 31 most signifi cant cities, covering more than 7,500 IP judgments to date. Some surprising headline fi gures have emerged. On average, across all IP rights in all courts, rights holders win (obtain a fi nding of infringement) in more than 85% of all cases, with a fi rst instance decision, on average, being handed down six months after the case is fi led. In almost 80% of those cases, the court also grants an injunction. These are signifi cant fi gures, which should encourage even the most cautious litigator. Damages remain a key area of contention and damages awards in China are generally lower than those in more developed jurisdictions. In 2006 average damages awarded to rights holders across all published IP decisions were RMB68,895 (approximately $10,000), and the average since then has fallen. In 2008 average damages were only RMB32,000 (less than half the 2006 fi gure).
REGIONAL DIFFERENCES IN ENFORCEMENT
Looking at the courts of individual cities, particularly those most often relied on by foreign rights holders (Beijing, Shanghai Nanjing, Guangzhou and Shenzhen), important diff erences begin to emerge. Beijing courts are by far the most experienced in handling IP disputes, followed by those in Shanghai. This aff ects the decisions emanating from those courts in several ways.
Three key measures of courts are win rates, average damages awards and the likelihood that fi rst instance decisions will be overturned on appeal. Win rates in Beijing and Shanghai are equal, with 84% of rights holders successful, but the rate for these cities is lower than the rates for Nanjing and Guangzhou (88%), and Shenzhen (a remarkable 93%). Arguably, this refl ects the fact that the more complex cases are being brought before the Beijing and Shanghai courts, rather than that the other courts have a clear rights holder bias. As regards damages awards, the Beijing and Shanghai courts are notably more generous, averaging RMB56,000 and RMB60,000 respectively, compared to Nanjing (RMB47,000), Guangzhou (RMB43,000), Shenzhen (RMB41,000), and the national average (RMB55,000). With regard to the frequency with which decisions are overturned on appeal, again we see clear distinctions. In Beijing and Shanghai, an appeal court is likely to overturn a fi rst instance decision in only 6% and 7% of cases respectively, fi gures which compare favourably with Shenzhen at 13% and Guangzhou and Nanjing at 23%. With China’s fl exible jurisdiction rules giving signifi cant freedom to forum shop, it is important that these diff erences in venues are appreciated and understood, so that forum options can be explored fully and the most appropriate forum chosen.
FOCUS ON PATENTS
Looking more deeply into invention patents and the court’s attitude to infringement claims, we begin to see a clear divergence between even the Beijing and Shanghai courts. The analysis generated by CIELA indicates that Shanghai is a distinctly more pro-patentee venue. Win rates and average damage awards in Shanghai (71% and RMB108,000) are materially higher than those in Beijing (61% and RMB82,000). However, proceedings in Shanghai are signifi cantly slower (13 months for fi rst instance decisions, compared to eight months in Beijing). So if your objective is to obtain a fi nal injunction as quickly as possible, you should look elsewhere and perhaps consider Nanjing, which has the same win rates on average, awards higher damages and delivers fi rst instance decisions in just six months.
DEVELOPING PATENT STRATEGIES
All this points to the importance of choosing your venue carefully. However, there are many other issues to consider when developing your patent strategy. The remainder of this article looks at four key areas for foreign companies preparing to operate in China: the signifi cance of utility model patents; key changes in the new patent law; lessons from recent history; and the critical role of evidence.
Utility model patents
China’s Patent Law is modelled to a large extent on that of Germany. For product inventions, it provides for utility model patents (with only a 10-year term of protection), as well as ‘full’ invention patents (with a 20-year term). Utility model patents:
- are not available in relation to processes or methods;
- are not substantively examined before grant (they undergo only a procedural examination pre-grant); and
- are granted relatively swiftly (often nine and 12 months from fi ling, as opposed to the typical three to four years it takes for invention patents).
However, the disparity between the fi ling rates for foreign and domestic companies for utility model patents in China is stark. In 2008 domestic companies applied for and were granted more than 99% of all utility model patents. Foreign applicants were granted just 1,506 out of over 175,000 granted in total. There may be many reasons for the disparity, but when considering the benefi ts of utility model patents (many) against the burdens (few), it is clear that foreign businesses are a long way behind the curve in this crucial area. The simple fact is that foreign companies should seriously consider fi ling utility model patent applications in China for all their signifi cant product developments.
Utility model patents are inexpensive to apply for, are not substantively examined, have lower thresholds for inventiveness, are registered quickly and enjoy a presumption of validity that makes them hard to ignore. Add in the fact that China allows applicants to double patent (ie, to fi le applications for both an invention patent and a utility model patent in respect of the same invention at the same time, dropping the utility model patent only when the invention patent is granted), and it is clearly critical that foreign companies reassess their fi ling strategies in China and shift their thinking regarding utility model patents from ‘why?’ to ‘why not?’.
New patent law
The new patent law, which came into force on 1 October 2009, introduces welcome changes aimed at preventing the misuse of patents. Two of the key developments are the introduction of an absolute novelty standard for inventions (previously, foreign prior use was not relevant), and the introduction of a prior art defence (that the allegedly infringing technology falls within the prior art and hence does not infringe). Together, these changes should reduce the threat to foreign rights holders of so-called junk patents (ie, patents, typically utility model patents, obtained in China on the back of others’ foreign technologies and frivolous infringement claims based on them). However, it certainly does not change the need for preparedness and due diligence.
These changes are intended to support the drive for independent innovation, and to challenge domestic companies to invest in true research and development rather than simply piggybacking on the innovation of others. With the low inventiveness threshold for utility model patents and the support the whole system is now providing for domestic patent fi lers, it is unlikely that the volume of applications (in particular, applications for utility model patents) will drop. Rather, it is likely that the quality of the applications, and hence the competition, will increase, again emphasising the need for sound due diligence.
Lessons from recent history
Much has been written about the record-breaking $48m damages awarded to the Chinese company Chint against the French group Schneider for infringement of its utility model patent. It has been suggested that the decision was wrong or that the courts were out of control. However, the fact that Schneider ultimately withdrew its appeal and settled for $23m suggests that it was a well-considered, defensible decision at fi rst instance, with both the fi nding of infringement and the level of damages award being supported by the evidence. Some changes in the patent law reduce the risk of foreign companies fi nding themselves in a Schneider position. For instance, compensation may no longer be calculated on the basis of the entire profi t from the sale of a product that includes the patented technology, but should instead be calculated on the basis of that percentage of the profi t that is attributable to the patented technology itself. However, the fundamentals remain the same and the single most important lesson to be learned is that utility model patents are ignored at one’s peril.
When launching a new product in China, thorough freedom-to-operate searches are critical. Pre-emptive invalidation proceedings should also be considered for any existing patents that represent a material threat. The new prior art defence can be relied on to defend against an infringement claim for an obviously bad patent, but it will always be preferable to knock the patent out and remove the threat for good. As mentioned above, invalidation proceedings cannot be brought before the court considering the infringement claim. Parallel proceedings must be brought in the State IP Offi ce. With no guaranteed stay of infringement proceedings pending resolution of an invalidation application, an unprepared defendant can be faced with an unwelcome fi nding of infringement, which, even if not enforceable pending an appeal, can wreak havoc on distributors and customers.
Role of evidence
The importance of documentary evidence to a Chinese court cannot be underestimated. It has much greater weight than oral evidence and, for lawyers with a common law background, this requires a substantial re-adjustment in the approach to evidence gathering. With the introduction to patent law of absolute novelty and the prior art defence, clear supporting documentary evidence of prior use or relevant prior art will be crucial off ensive and defensive weapons. This will be the case particularly for claims of infringement of a utility model patent, which will not have been subjected to substantive examination. Given the stringent notarisation and legalisation requirements for foreign evidence to be admitted in Chinese proceedings, it will be necessary to consider adopting a proactive evidence-gathering strategy.
Take the example of attempting to establish prior disclosure of an invention on the basis of prior use at a trade fare outside China. Simply producing a sample of the product off ered at the fare attached as an exhibit to a witness statement or affi davit describing exactly what occurred will not be suffi cient. The Chinese court will expect to see evidence captured independently, ideally by a notary public, whose statement of events with an accompanying sample will then need to be legalised. If this is not done at the time of the disclosure, it may be extremely diffi cult to obtain suffi ciently robust evidence retroactively and a potentially good defence to infringement, or counterclaim for invalidity, may be lost. A protection strategy based simply on the existence of appropriate registered rights is increasingly inadequate. When contemplating what protection to put in place, sound supporting evidence for key arguments should be seen as a vitally important element to be obtained proactively wherever possible.
CONCLUSION
China is emerging from the fi nancial crisis as an end market that cannot be underestimated, and remains a key source of production for most companies. In addition, it is now competing as a viable location for research and development, in terms of both low-cost innovation and increasingly ‘real’ research and development.
The landscape for innovation and IP protection and enforcement is rapidly becoming more complex. The entire force of China’s bureaucracy is now behind the drive towards independent innovation, which in itself raises numerous questions and concerns for foreign rights owners. Chinese companies have demonstrated how they can use the IP system to their advantage, both defensively and off ensively, and, now, with the full support of the state behind them, they will represent a much greater challenge than they have in the past. In this environment, China’s enforcement mechanisms will be truly put to the test. Foreign companies wishing to succeed need to be fully prepared to deal with the challenges and take advantage of the opportunities.
Originally published in Intellectual Asset Management Magazine, Issue 39, January/February 2010 (www.iam-magazine.com).
